*eBay Australia:
A piece of women's clothing sells every 14 seconds
A DVD sells every 30 seconds
A health and beauty item sells every 32 seconds
An antique sells every 3 and a half minutes
A watch sells every 5 and half minutes
A laptop sells every 11 minutes
A car sells every 13 minutes
A cricket bat sells every 3 and a half hours
High Profile Listings
• The most expensive item sold on eBay in Australia was the last Holden Monaro which sold on 19 February 2006 for AU$187,600 with all proceeds going towards the Leukemia Foundation.
• Ian Thorpe’s (Australian world champion swimmer) Sydney 2000 Olympic speed suit – closed for AUD $100,000 in November 2000
• Regina "Reggie" Bird’s (Big Brother (reality Australian show) star) denim skirt – closed for AUD $16,800 in August 2004
• Grand Prix Ticket Package – Tsunami Appeal – closed for AUD $100,101.99 in January 2005
Fun Facts
• There are over three million Australian eBay members or one in every five adult Australians as of October 2005.
• eBay is Australia’s leading online marketplace with approximately 4.2 million unique visitors in January 2006 according to Nielsen//NetRatings Netview.
• According to online measurement company Hitwise, eBay.com.au was Australia’s most popular Shopping & Classifieds – Auctions category website in December 2005 ranked by visits.
• According to ACNielsen research more than 8,500 professional eBay sellers in Australia currently derive their primary or secondary source of income from selling on eBay.com.au. The research also shows:
o Almost 2,500 Australians use eBay as their primary source of income.
o More than 6,000 Australians run a business and use eBay as a secondary sales channel.
o Almost 7,000 eBay sellers in Australia have considered quitting their day jobs to sell full-time on eBay.
o Three out of four eBay small businesses believe eBay has helped them reach out to more buyers than is possible through an offline business and over a third believe eBay has helped them become more profitable.
* eBay calculation based in part on data reported by ACNielsen through its Online 2005 Seller Survey (OP4143) of regular eBay sellers within Australia. (Copyright © 2003-2005, ACNielsen.)
